About Goalup

The National Urban League has partnered with Door Dash to create a first-ever digital platform that makes the Urban League’s tested and proven financial literacy educational offerings available to any Dash with an internet connection, regardless of proximity to one of the Urban League’s 92 brick and mortar affiliate locations across the country. The goal of this new financial empowerment site, GoalUp.org, is specifically aimed to support historically underrepresented gig economy workers – including women, non-binary people, and People of Color.

GoalUp.orgGoalUp.org combines the National Urban League’s proven educational methods and models and features trusted content from the League’s long-time partners to provide easily accessible and on-demand learning for people of all ages and baseline knowledge.

Year 1 started with 18 courses that were offered to all Dashers and saw more than 5,700 Dashers enrolling in courses and more than 2,600 course completions.


  <In Year 2 of the partnership, the platform will also be shared with clients served through Housing, Workforce Development, Entrepreneurship and Financial Empowerment programs within Urban League affiliates, who serve as first-responders in the fight for racial and economic justice.